Role:
Digital Marketing Coordinator, Digital Marketing Specialist
Date:
January 2020 – October 2021
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The revamp of the PCV dealership website was part of a bigger project that involved the revamp of many other Porsche dealership websites in Canada as well. The new websites were built on the SiteCore CMS, and training was provided by developers. My manager and I put together the current website according to the dealership’s business needs while following strict brand guidelines. We made sure each page was optimized for SEO and mobile-friendly.
Launch date was April 2021.
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Timeline: Jul 2020 – Sept 2021
I was tasked to create landing pages using HTML/CSS for campaigns, special programs, and for SEO purposes for the Dilawri BC website, as well as for all Vancouver Dilawri-owned car dealerships’ websites.